super sweet,

one-of-a-kind

digital design

now with

Personality!

super sweet,

one-of-a-kind

digital design

Projects

threadmeup.com

ThreadMeUp

Role:
branding, UI & visual, front-end
Platform:

As Creative Director of this Chicago startup, I designed and developed a colorful brand and knockout web experience.

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socialcrunch.com

SocialCrunch

Role:
UI & visual
Platform:

I designed interfaces that make this Chicago startup's addictive social data collection experience appealing and enjoyable to users.

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huddlepass.com

HuddlePass

Role:
branding, UI & visual
Platform:

I designed a community platform for this Chicago-based sports startup that attracts and engages fans and readers with tailored content.

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life.is

Life.is

Role:
branding, UI & visual
Platform:

I set out to brand and design this Vancouver startup's web platform so it would inspire positive changes to urban lifestyles.

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2old2play.com

2old2play

Role:
branding, UI & visual
Platform:

I gave this large online community a fresh new look and brought about a modern, streamlined way to interact with content and members.

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OverDog

Role:
UI & visual
Platform:

I designed the interface for this Chicago-based app's portal to connect professional athletes with their fans through online gaming challenges.

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Profile

I make products as if they were people, each truly unique with a personality of its own.

Identity is a powerful thing. A distinct, authentic personality that flows out of even the tiniest details of a product is what brings it to life and makes people believe in it. A clean, usable interface is only just the bare minimum of what a designer can do.

A designer who creates a truly unique identity and applies it practically across a vast digital platform needs creative firepower, seasoned design ability, and eagerness to get their hands dirty in development. I've worked relentlessly to become that designer.

Being passionate is not a cliche, It's a goddamn super power.

I dropped out of high school when I was 16 years old. My obsession with design had overpowered my fear of being seen a failure. I couldn't bring myself to sit in class while I could be getting better at what I love. So I learned HTML/CSS, made a portfolio site, and started freelancing.

That was over 4 years ago. Today, I'm 21 years old, and design has brought me all over the tech industry. I've honed my skills at 3 acclaimed design agencies, partnered with several startups, and even launched a couple products.

It wasn't hard to muster motivation to struggle through learning or courage to ask pros to rip my work apart. Passion gave it to me. I don't have to force myself to get out of bed, or to work every night and weekend. Passion does it for me.

I didn't choose to drop out, nor did I decide to be a designer. Passion calls the shots, and it's all I've ever listened to.

oh, and you can always view my resume,
if you're into that sort of thing.

Contact

isaac@isaacpvl.com
isaacpvl
a D j

Randomly Visit

seriously it'd be dope
833 W Chicago Ave #205
616.558.5203